Health versus appearance focus in one-versus two-sided messages discouraging sun tanning

Publication

Title				Health versus appearance focus in one-versus two-sided messages discouraging sun tanning

Author				Cornelis, Erlinde Cauberghe, Verolien De Pelsmacker, Patrick

Language				English

Source (book)				Proceedings of the 10th Icoria Conference, Stockholm

Publication				2012

Note				CD-ROM

UAntwerpen

Faculty/Department				Faculty of Business and Economics Faculty of Sciences. Physics

Research group				Marketing

Publication type				P3 Proceeding

Subject				Economics

Affiliation				Publications with a UAntwerp address

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19.07.2012

Last edited

17.06.2024

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