| Title |
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A systematic study of the Howard & Sheth typology's citations in marketing textbooks
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| Author |
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| Language |
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English
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| Source (series) |
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Working paper / UFSIA, Centrum voor Bedrijfseconomie en Bedrijfseconometrie , 218 | |
| Publication |
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Antwerpen : UFSIA, 1995
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| Volume/pages |
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44 p.
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