Strategic alliances in perspective: management process and research questions

Publication

Title				Strategic alliances in perspective: management process and research questions

Author				Matthyssens, P. van Gils, A. Hyman, M.

Language				English

Source (book)				Advances in marketing / Sherell, D. [edit.]

Publication				S.l. : Southwestern Marketing Association , 1994

Volume/pages				p. 89-97

UAntwerpen

Faculty/Department				Faculty of Business and Economics

Research group				Marketing
Publication type				H3 Book chapter

Affiliation				Publications with a UAntwerp address

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Creation

08.10.2008

Last edited

07.10.2022

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