Publication
Title
In-game advertising in context : the impact of social setting and brand type on the processing of in-game advertising
Author
Language
English
Source (book)
Etmaal van de Communicatiewetenschap 2013, February 7-8 Rotterdam, the Netherlands
Publication
2013
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 05.06.2013
Last edited 12.09.2013
To cite this reference