Publication
Title
Predicting adolescents' willingness to disclose personal information to a commercial website : testing the applicability of a trust-based model
Author
Abstract
This study examines the relationship between the level of trust that adolescents place in a specific commercial website and their behavioural intentions to disclose four categories of personal information (identity information, geographical information, profile information and contact information) to the website. Following the integrative model of organisational trust, we hypothesise that respondents level of trust in a specific commercial website is determined by three dimensions of trustworthiness: ability, integrity and benevolence. In order to test the proposed model, we conducted a survey among 1042 Flemish adolescents. Analyses indicate that perceived ability and integrity predicted adolescents level of trust in the focal website. The respondents trust in the website subsequently predicted their willingness to disclose. The influence of the discerned trustworthiness beliefs was fully mediated by the level of trust adolescents had in the specific commercial website. Adolescents risk perception about disclosing information to this website also affected their willingness to disclose information. Finally, our analysis identified an individuals disposition to trust (i.e. trust propensity) as significantly predicting (1) the three trustworthiness beliefs and (2) the willingness to disclose the four discerned categories of personal information. Surprisingly no significant association was found between trust propensity and adolescents trust in the specific commercial website.
Language
English
Source (journal)
Cyberpsychology: journal of psychosocial research on cyberpspace. - Brno
Publication
Brno : 2013
ISSN
1802-7962
Volume/pages
7:3(2013)
Article Reference
Article 1
Medium
E-only publicatie
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
VABB-SHW
Record
Identification
Creation 12.12.2013
Last edited 29.04.2017
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