Title
World of Warcraft, the aftermath : how game elements transfer into perceptions, associations and (day)dreams in the everyday life of massively multiplayer online role-playing game players World of Warcraft, the aftermath : how game elements transfer into perceptions, associations and (day)dreams in the everyday life of massively multiplayer online role-playing game players
Author
Faculty/Department
Faculty of Social Sciences. Communication Sciences
Publication type
article
Publication
London ,
Subject
Mass communications
Source (journal)
New media and society. - London
Volume/pages
17(2015) :7 , p. 1137-1153
ISSN
1461-4448
ISI
000358066900008
Carrier
E
Target language
English (eng)
Full text (Publishers DOI)
Affiliation
University of Antwerp
Abstract
This paper describes the phenomenon of game-biased perceptions and associations, or how, through intensive game play, elements from the game world can trigger thoughts and imagery outside the game world, influencing the perception and interpretation of stimuli in everyday life. Examples include the insertion of game elements in thoughts, perceptions and dreams, the use of specific vocabulary or slang typical to the game world in everyday conversations, and the association of real-life objects with game elements. Results from an online survey with habitual players of World of Warcraft confirm the existence of this phenomenon and show that the occurrence of these game-biased perceptions and associations is reinforced by increasing playing time and narrative involvement.
E-info
https://repository.uantwerpen.be/docman/iruaauth/ef3025/6645c3bbc66.pdf
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