Title
Celebrity endorsements in de non-profitsector Celebrity endorsements in de non-profitsector
Author
Faculty/Department
Faculty of Social Sciences. Communication Sciences
Publication type
bookPart
Publication
Kalmthout :STIMA/PIMMS, [*]
Subject
Economics
Mass communications
Source (book)
Annuaire marketing jaarboek 2012 / Duyck, Rik; e.a.
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle