Publication
Title
Consumers' responses to brand placement in online and offline media
Author
Language
Dutch
Publication
Antwerpen : Universiteit Antwerpen, Faculteit Toegepaste Economische Wetenschappen, 2015
Volume/pages
163 p.
Number
978-90-8994-121-3
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 18.03.2015
Last edited 19.03.2015
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