Title
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Representation of fandom in mainstream media : analysis of production and content of Flemish televisions Superfans
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Author
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Abstract
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By means of a qualitative analysis of Superfans, a five-part reality television series in which fans are followed in their daily activities, ranging from singing along at concerts to intimate camera confessions in a room dedicated to their idol, this article studies the representation of fandom in mainstream television and participants and TV-producers reflections upon it. Empirical content analysis and interviews reveal different aspects of fandom, as identified by Abercrombie and Longhurst, to dominate the representation: intense media use and fan productivity, strong hierarchical communities and a lack of critical interpretative skills. Fanidol relationships are shown to be based on emotions and to go beyond mere identification to include parasocial relationships and neo-religiosity. Results thus confirm the theoretical paradox between the television industrys promotion of celebrity to attract loyal audiences and the rejection of fandom through a carefully constructed representation hereof as freaky business. |
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Language
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English
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Source (journal)
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European journal of cultural studies. - London, 1998, currens
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Publication
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London
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2016
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ISSN
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1367-5494
[print]
1460-3551
[online]
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DOI
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10.1177/1367549415597924
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Volume/pages
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19
:6
(2016)
, p. 513-528
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ISI
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000387713800001
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Full text (Publisher's DOI)
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Full text (open access)
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Full text (publisher's version - intranet only)
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