Measuring children's advertising literacy : past practices and future recommendations

Publication

Title				Measuring children's advertising literacy : past practices and future recommendations

Author				Zarouali, Brahim Walrave, Michel Poels, Karolien Ponnet, Koen Hudders, Liselot Cauberghe, Verolien De Pauw, Pieter

Language				English

Source (book)				ECREA TWG Advertising Research, Complutense University of Madrid, 5-6th November 2015

Publication				S.l. : 2015

UAntwerpen

Faculty/Department				Faculty of Business and Economics Faculty of Social Sciences. Communication Sciences

Research group				Media, ICT and interpersonal relations in Organisations and Society (MIOS)

Publication type				P3 Proceeding

Subject				Mass communications

Affiliation				Publications with a UAntwerp address

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Identifier

Creation

12.11.2015

Last edited

17.06.2024

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