Publication
Title
Young adolescents and advertising on social network games : a structural equation model of perceived parental media mediation, advertising literacy, and behavioral intention
Author
Abstract
Language
English
Source (journal)
The journal of advertising. - Clemson, S.C., 1972, currens
Publication
Clemson, S.C. : 2016
ISSN
0091-3367 [print]
1557-7805 [online]
Volume/pages
45:2(2016), p. 183-197
ISI
000373624400003
Full text (Publisher's DOI)
Full text (open access)
Full text (publisher's version - intranet only)
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
Web of Science
Record
Identification
Creation 25.01.2016
Last edited 19.05.2018
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