Publication
Title
Marketing communication techniques aimed at children and teenagers : een onderzoeksrapport in het kader van het AdLit SBO project
Author
Daems, Kristien
De Pelsmacker, Patrick
Language
Dutch
Source (series)
AdLit IWT/SBO rapport
Publication
2015
Volume/pages
44 p.
Full text (publisher's version - intranet only)
https://repository.uantwerpen.be/docman/iruaauth/65c3f8/135301.pdf
UAntwerpen
Faculty/Department
Faculty of Business and Economics
Research group
Marketing
Publication type
Minutes and reports
Subject
Mass communications
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation
19.09.2016
Last edited
07.10.2022
To cite this reference
https://hdl.handle.net/10067/1353010151162165141