Publication
Title
Embedded online marketing targeting children and young-adolescents : investigating advertising literacy and behavioral intentions
Author
Language
English
Publication
Antwerpen : Universiteit Antwerpen, Faculteit Sociale Wetenschappen, Departement Communicatiewetenschappen, 2016
Volume/pages
224 p.
Note
Title varies: Embedded online adverstising targeting children and young-adolescents : investigating advertising literacy and its associated factors
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 26.09.2016
Last edited 27.09.2016
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