Title
What is it and how did it get here? Factors related to advertising place and the use of personal data influencing user acceptance of Facebook ads What is it and how did it get here? Factors related to advertising place and the use of personal data influencing user acceptance of Facebook ads
Author
Faculty/Department
Faculty of Social Sciences. Communication Sciences
Publication type
conferenceObject
Publication
S.l. , [*]
Subject
Mass communications
Source (book)
International Conference on Research in Advertising (ICORIA), Ljubljana, Slovenia, 30 juni-2 july 2016
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle