Publication
Title
How consumers' values influence responses to male and female gender role stereotyping in advertising
Author
Abstract
Language
English
Source (journal)
International journal of advertising. - London
Publication
London : 2018
ISSN
0265-0487
1759-3948 [online]
Volume/pages
37:6(2018), p. 893-913
ISI
000457552500004
Full text (Publisher's DOI)
Full text (open access)
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
Affiliation
Publications with a UAntwerp address
External links
VABB-SHW
Web of Science
Record
Identification
Creation 05.09.2017
Last edited 04.06.2019
To cite this reference