Title
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Online advertising to children & teenagers : perspectives of youngsters, advertisers and parents
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Author
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Language
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English
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Publication
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Antwerpen
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Universiteit Antwerpen, Faculteit Toegepaste Economische Wetenschappen, Departement Marketing
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2018
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Volume/pages
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260 p.
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Note
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:
De Pelsmacker, Patrick [Supervisor]
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Moons, Ingrid [Supervisor]
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Full text (open access)
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