When ads walk a tightrope : balancing effectiveness and privacy issues of personalized advertising on social networking sites

Title

Author

Abstract

abstract not available

Language

English

Publication

Antwerpen : Universiteit Antwerpen, Faculteit Sociale Wetenschappen, Departement Communicatiewetenschappen , 2019

Volume/pages

234 p.

Note

Supervisor: Poels, Karolien [Supervisor]

Supervisor: Walrave, Michel [Supervisor]

Full text (open access)

Faculty/Department				Faculty of Social Sciences. Communication Sciences

Research group				Media, ICT and interpersonal relations in Organisations and Society (MIOS)

Publication type				Doctoral thesis

Subject				Mass communications

Affiliation				Publications with a UAntwerp address

Identifier

Creation

06.06.2019

Last edited

07.10.2022

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