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Title
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European airlines′ strategic responses to the COVID-19 pandemic (January-May, 2020)
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Author
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Abstract
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| This paper analyzes airline reactions to the COVID-19 crisis in the spring months of 2020 along the typical crisis response strategies of retrenchment, persevering, innovating, and exit. Based on the content analysis of 148 news items filtered from a daily aviation industry newsletter published during the unfolding of the crisis in Europe (from January 6 to June 2), the paper specifies and differentiates European airlines’ strategic responses, outlines key implications for the post-COVID-19 competitive landscape, and raises attention points for managers and policy makers. |
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Language
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English
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Source (journal)
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Journal of air transport management. - London
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Publication
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London
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2020
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ISSN
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0969-6997
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DOI
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10.1016/J.JAIRTRAMAN.2020.101863
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Volume/pages
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87
(2020)
, p. 1-7
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Article Reference
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101863
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ISI
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000556573800016
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Pubmed ID
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32834690
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Medium
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E-only publicatie
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Full text (Publisher's DOI)
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Full text (open access)
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Full text (publisher's version - intranet only)
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