Title
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The datafication of intimacy : mobile dating apps, dependency, and everyday life
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Author
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Abstract
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Mobile dating apps are familiar in everyday life. Their data-driven operations offer algorithmically organized archives of people. This paper aims to offer a reflection on the datafication of intimacy, focusing on the social knowledge mobile dating apps produce on the building of close human connections. Drawing on interviews with young adults, I rely on an existential media analysis, exploring struggles with and around mobile dating apps. I argue that the datafication of intimacy is a particular way of experiencing intimacy, going beyond the socio-technological functions of mobile dating apps. I show how the datafication of intimacy is a mathematical mind-set characterized by commercialization and rationalization (predictability, controllability, convenience), building a relationship of interdependency between a data economy and intimacy. I conclude how this interdependency is an emotionally experienced, existential burden for people, it demands reflection on how data-driven technology has become environmental to building close human connections. |
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Language
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English
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Source (journal)
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Television & new media. - Thousand Oaks, Calif., 2000, currens
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Publication
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Thousand Oaks, Calif.
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2022
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ISSN
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1527-4764
[print]
1552-8316
[online]
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DOI
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10.1177/15274764211052660
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Volume/pages
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23
:6
(2022)
, p. 593-609
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ISI
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000710434800001
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Full text (Publisher's DOI)
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Full text (open access)
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Full text (publisher's version - intranet only)
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