Toegepaste industriële marketing: hoe de kloof tussen techniek en marketing te overbruggen

Publication

Title				Toegepaste industriële marketing: hoe de kloof tussen techniek en marketing te overbruggen

Author				Kympers, L. van der Lek, E.J. Matthyssens, P. Vollering, J.B.

Language				Dutch

Source (series)				d

Publication				Deventer : Kluwer , 1992

ISBN				90-267-1773-3

Volume/pages				283 p.

UAntwerpen

Faculty/Department				Faculty of Business and Economics

Research group				Marketing
Publication type				MA3 Book as author

Affiliation				Publications with a UAntwerp address

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Creation

08.10.2008

Last edited

07.10.2022

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