Publication
Title
Barriers to strategic innovation: a network perspective
Author
Abstract
Ford et al. (1998) argue that strategy development in one company cannot be undertaken in todays highly competitive business markets in isolation of others. Given the characteristics of business markets such as heterogeneity, co-evolution and interdependencies, (marketing)strategies will always require adaptations to and co-ordination with other companies: a companys strategy necessarily becomes a collective strategy [] (pp. 106-107). Applying such a perspective, we study an industry displaying traits of maturity (Baden-Fuller & Stopford, 1994). This allows observing strategic innovation and efforts to perform strategic innovation (Markides, 1997). Barriers to strategic innovation are observed as well as different strategies deployed. The role of network relations and the impact on network interactions are discussed while studying the process of strategic innovation.
Language
English
Source (series)
Research paper / UFSIA, Faculty of Applied Economics ; 1999:039
Publication
Antwerpen : 1999
Volume/pages
21 p.
Full text (open access)
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 08.10.2008
Last edited 23.12.2015
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