Title
Computer simulated shopping experiments for analyzing dynamic purchasing patterns: validation and guidelines Computer simulated shopping experiments for analyzing dynamic purchasing patterns: validation and guidelines
Author
Faculty/Department
Faculty of Applied Economics
Publication type
article
Publication
Source (journal)
Journal of empirical generalisations in marketing science. - -
Volume/pages
4(1999) , p. p. 22-61
ISSN
1326-4443
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle