Publication
Title
What are you customers looking for ? An illustration of conjoint analysis shows how an understanding of consumer preferences and price perception for different product characteristics can be obtained
Author
Language
English
Source (journal)
Operations research insight
Publication
1992
Volume/pages
5:2(1992), p. 16-20
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 08.10.2008
Last edited 10.07.2013
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