Marketing communications

Publication

Title				Marketing communications

Author				De Pelsmacker, Patrick Geuens, Maggie van den Bergh, Joeri van Winkel, Krista

Language				English

Publication				London : Pearson Education , 2001

ISBN				0-273-63871-8

Volume/pages				509 p

UAntwerpen

Faculty/Department				Faculty of Business and Economics

Research group
Project info
Publication type				MA1 Book as author

Affiliation				Publications with a UAntwerp address

External links

VABB-SHW

Record

Identifier

Creation

08.10.2008

Last edited

04.03.2024

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