Publication
Title
The moderating role of need for cognition on responses to humorous appeals
Author
Language
English
Source (journal)
Advances in consumer research / Association for Consumer Research [Urbana, Ill.] - Urbana, Ill.
Publication
Urbana, Ill. : 2002
ISSN
0098-9258
Volume/pages
29(2002), p. 50-56
ISI
000180515900014
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Web of Science
Record
Identification
Creation 08.10.2008
Last edited 13.06.2017
To cite this reference