Publication
Title
Marketingbeleid: theorie en praktijk
Author
Bilsen, Robert
van Waterschoot, Walter
Lagasse, Leen
Language
Dutch
Publication
Antwerpen
:
De Boeck
,
2004
ISBN
90-455-1106-1
Volume/pages
761 p.
Edition
10 ed.
UAntwerpen
Faculty/Department
Faculty of Business and Economics
Research group
Marketing
Publication type
MA2 Book as author
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation
08.10.2008
Last edited
07.10.2022
To cite this reference
https://hdl.handle.net/10067/495210151162165141