Title
Learning during new financial service development: a communication network approach to marketing departments Learning during new financial service development: a communication network approach to marketing departments
Author
Faculty/Department
Faculty of Applied Economics
Publication type
conferenceObject
Publication
Stockholm , [*]
Source (book)
Marketing research and practice: refereed proceedings of the 27th EMAC Conference, Stockholm, Sweden, May 20-23 / Andersson, P. [edit.]
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle