Publication
Title
Marketing communications: new and old challenges: keynot adress
Author
De Pelsmacker, Patrick
Language
English
Source (book)
10th International Conference on Corporate and Marketing Communications
Publication
Nicosia
:
2005
UAntwerpen
Faculty/Department
Faculty of Business and Economics
Research group
Marketing
Publication type
P3 Proceeding
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation
08.10.2008
Last edited
07.10.2022
To cite this reference
https://hdl.handle.net/10067/521020151162165141