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Title
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The four dimensional impact of color on shoppers' emotions
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Author
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Language
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English
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Source (book)
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Advances in consumer research: vol. 31 / Kahn, B.E. [edit.]
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Publication
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Valdosta, Ga
:
Association for Consumer Research
,
2004
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Volume/pages
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p. 122-128
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ISI
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000225920700055
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