Publication
Title
Advertising directed towards existing and new customers
Author
Language
English
Source (book)
Optimal Control and Dynamic Games : Applications in Finance, Management Science and Economics / Deissenberg, Christophe. - Boston, MA, 2005
Source (series)
Advances in Computational Management Science,; 7
Publication
Boston, MA : Springer, 2005
Volume/pages
(2005), p. 3-18
Number
978-0-387-25805-8
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
VABB-SHW
Record
Identification
Creation 08.10.2008
Last edited 21.10.2014
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