Title
Physicians' decision process for drug prescription and the impact of pharmaceutical marketing mix instruments
Author
Faculty/Department
Faculty of Applied Economics
Publication type
article
Publication
New York, N.Y. ,
Source (journal)
Health marketing quarterly. - New York, N.Y.
Volume/pages
22(2005) :4
ISSN
0735-9683
vabb
c:vabb:164293
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle