Publication
Title
Marketing mix: a functional classification
Author
Language
English
Source (book)
The informed student guide to marketing. - London, 2001
Publication
London : Thomson Learning, 2001
ISBN
1-86152-546-X
Volume/pages
p. 175-177
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 08.10.2008
Last edited 11.09.2014
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