Publication
Title
Branding in the chemical industry: mission slogan and image campaign. Ethics or pragmatics?
Author
Language
English
Source (journal)
Economia Aziendale 2000
Publication
2007
Volume/pages
1(2007), p. 195-209
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Record
Identification
Creation 08.10.2008
Last edited 10.07.2013
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