Title
A conversation analytical approach to business communication: the case of leadership
Author
Faculty/Department
Faculty of Applied Economics
Publication type
article
Publication
Urbana, Ill. ,
Subject
Economics
Source (journal)
The journal of business communication / Association for Business Communication [Urbana, Ill.] - Urbana, Ill., 1973 - 2013
Volume/pages
43(2006) :3 , p. 202-219
ISSN
0021-9436
1552-4582
vabb
c:vabb:147434
Carrier
E
Target language
English (eng)
Full text (Publishers DOI)
Affiliation
University of Antwerp
Abstract
The use of conversation analysis (CA) as an applied research methodology that can be of interest to business communication is sometimes overlooked. Taking the case of leadership as an example, this article demonstrates how CA can provide a fine-grained analysis of talk-in-interaction during a business meeting, which reveals an emic perspective on what is going on. By linking such an analysis to wider social theorizing, notably a social constructivist approach to leadership and the construction of reality, CA is able to make explicit the normally seen but unnoticed machinery of talk with which leadership is enacted. Moreover, the results of such an analysis can give researchers a clearer insight into the phenomenon and help practitioners improve leadership and communication skills
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