Title
Marketing communications Marketing communications
Author
Faculty/Department
Faculty of Applied Economics
Publication type
book
Publication
London :Pearson Education, [*]
Volume/pages
530 p.,
ISBN
978-0-273-70693-9
vabb
c:vabb:147713
Edition
3 ed.
Carrier
E
Target language
English (eng)
Affiliation
University of Antwerp
Handle