Consumer learning and its impact on store format selection

Publication

Title				Consumer learning and its impact on store format selection

Author				van Waterschoot, Walter Sinha, Piyush Kumar van Kenhove, Patrick de Wulf, Kristof

Language				English

Source (journal)				Journal of retailing and consumer services. - -

Publication				2008

ISSN				0969-6989

Volume/pages				15 (2008) , p. 194-210

UAntwerpen

Faculty/Department				Faculty of Business and Economics

Research group				Marketing
Publication type				A1 Journal article

Affiliation				Publications with a UAntwerp address

External links

VABB-SHW

Record

Identifier

Creation

08.10.2008

Last edited

07.10.2022

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