| Title |
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Models and optimal designs for conjoint choice experiments including a no-choice option
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| Author |
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| Language |
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English
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| Source (journal) |
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International journal of research in marketing. - Amsterdam | |
| Publication |
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Amsterdam : 2008
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| ISSN |
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0167-8116
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| Volume/pages |
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25:2(2008), p. 94-103
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| ISI |
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000257531600002
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| Full text (Publisher's DOI) |
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