Publication
Title
Exploring consumer reactions to incongruent mild disgust appeals
Author
Abstract
Language
English
Source (journal)
Journal of marketing communications. - London
Publication
London : 2008
ISSN
1352-7266
Volume/pages
14:4(2008), p. 249-269
Full text (Publisher's DOI)
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
VABB-SHW
Record
Identification
Creation 08.10.2008
Last edited 28.02.2018
To cite this reference