Publication
Title
The integration and compatibility of sponsorship practice with corporate and marketing communication strategy: five case studies
Author
Language
English
Publication
Antwerpen : UFSIA, Center for Business Administration , 1993
Volume/pages
18 p.
Note
Text presented at the 2nd International Conference on Arts Management, Paris, France, June 1993
UAntwerpen
Faculty/Department
Research group
Publication type
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation 08.10.2008
Last edited 07.10.2022
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