Title
Kundenbindung im Industriegütermarketing Kundenbindung im Industriegütermarketing
Author
Faculty/Department
Faculty of Applied Economics
Publication type
bookPart
Publication
Wiesbaden :Gabler, [*]
Subject
Economics
Source (book)
Handbuch Kundenbindungsmanagement / Bruhn, M. [edit.]; e.a.
ISBN - Hoofdstuk
9783409522694
Edition
5 ed.
Carrier
E
Target language
German (ger)