Publication
Title
Kundenbindung im Industriegütermarketing
Author
Language
German
Source (book)
Handbuch Kundenbindungsmanagement / Bruhn, M. [edit.]; e.a.
Publication
Wiesbaden : Gabler, 2003
ISBN
9783409422697
Volume/pages
p. 193-221
Edition
4 ed.
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
External links
Record
Identification
Creation 14.04.2009
Last edited 10.09.2014