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Title
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An efficient algorithm for constructing Bayesian optimal choice designs
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Author
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Abstract
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| While Bayesian - and -optimal designs for the multinomial logit model have been shown to have better predictive performance than Bayesian - and -optimal designs, the algorithms for generating them have been too slow for commercial use. In this article, we present a much faster algorithm for generating Bayesian optimal designs for all four criteria while simultaneously improving the statistical efficiency of the designs. We also show how to augment a choice design allowing for correlated parameter estimates using a sports club membership study. |
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Language
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English
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Source (journal)
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Journal of business and economic statistics. - Alexandria, Va
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Publication
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Alexandria, Va
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2009
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ISSN
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0735-0015
1537-2707
[online]
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DOI
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10.1198/JBES.2009.0026
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Volume/pages
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27
:2
(2009)
, p. 279-291
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ISI
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000268506500011
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Full text (Publisher's DOI)
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