Publication
Title
Commerciële communicatie in woelige tijden
Author
De Pelsmacker, P.
Language
Dutch
Source (book)
Liber amicorum Giep Franzen
Publication
Amsterdam
:
SWOCC
,
2009
ISBN
9789076802503
Volume/pages
p. 129-132
UAntwerpen
Faculty/Department
Faculty of Business and Economics
Research group
Marketing
Publication type
H2 Book chapter
Subject
Economics
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation
15.07.2009
Last edited
07.10.2022
To cite this reference
https://hdl.handle.net/10067/773540151162165141