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Title
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Broadcasting rights and competitive balance in European soccer
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Author
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Abstract
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| Collective sales of media rights are a common practice in sports leagues. Proponents of the system claim that it is a necessary tool for the maintenance of competitive balance. In this empirical paper, I argue that, in European soccer, collective sales do not increase competitive balance as compared to individual sales. Secondly, I demonstrate the negative effect of the UEFA Champions League on competitive balance. Finally, I illustrate the beneficial effect of a larger market size and a more equal distribution of drawing power. These results shed new light on antitrust and solidarity policies in the sports industry. |
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Language
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English
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Source (series)
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Research paper / UA, Faculty of Applied Economics ; 2009:9
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Publication
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Antwerp
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UA
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2009
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Volume/pages
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25 p.
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Full text (open access)
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