Success factors in new product development: how do they apply to company characteristics of academic spin-offs?Success factors in new product development: how do they apply to company characteristics of academic spin-offs?
Faculty of Applied Economics
The journal of private equity. - London
13(2009):1, p. 51-61
University of Antwerp
The specific characteristics of academic spin-offs might yield (dis)advantages in specific circumstances over portfolio firms when considering New Product Development (NPD) trajectories. This article aims to tackle that issue. Based on 17 Belgian cases, the authors explore under which circumstances NPD has more promising prospects in academic spin-offs or portfolio companies. The conclusion is that academic spin-offs can provide added value in translating research results into new products under very specific circumstances, especially when the market(ing) issue is tackled soundly. In different situations, other commercialization modes, such as portfolio companies, might be better suitable and provide more benefit to both the company and the mother organization