Don't interfere with your customer: creating innovation-related information in virtual communities

Publication

Title				Don't interfere with your customer: creating innovation-related information in virtual communities

Author				Mahr, D. Lievens, A.

Language				English

Source (book)				Proceedings of the Annual Marketing Science Conference, Michigan, US, June 4-6, 2009

Publication				Michigan : 2009

UAntwerpen

Faculty/Department				Faculty of Business and Economics

Research group				Marketing
Publication type				P3 Proceeding

Subject				Economics

Affiliation				Publications with a UAntwerp address

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Creation

28.10.2010

Last edited

07.10.2022

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