Publication
Title
Motivated consumer innovativeness : concept, measurement, and validation
Author
Abstract
Language
English
Source (journal)
International journal of research in marketing. - Amsterdam
Publication
Amsterdam : 2010
ISSN
0167-8116
Volume/pages
27:4(2010), p. 308-318
ISI
000285955100002
Full text (Publisher's DOI)
UAntwerpen
Faculty/Department
Research group
Publication type
Subject
External links
Web of Science
Record
Identification
Creation 09.04.2011
Last edited 11.09.2018