Publication
Title
Hope and self-regulatory goals applied to a marketing context : promotion prevention stimulates goal-directed behavior
Author
Abstract
Language
English
Source (journal)
Journal of business research. - New York
Publication
New York : 2008
ISSN
0148-2963
Volume/pages
61:10(2008), p. 1030-1040
ISI
000259517300002
Full text (Publisher's DOI)
UAntwerpen
Faculty/Department
Publication type
Subject
External links
Web of Science
Record
Identification
Creation 22.04.2011
Last edited 28.09.2018