Publication
Title
The impact of message sidedness on teenagers' binge drinking intentions : the moderating role of issue involvement
Author
Cornelis, E.
Cauberghe, V.
De Pelsmacker, P.
Language
English
Source (book)
Proceedings of the 10th Icoria Conference, Berlin
Publication
Berlin
:
2011
UAntwerpen
Faculty/Department
Faculty of Business and Economics
Research group
Marketing
Publication type
P3 Proceeding
Subject
Mass communications
Affiliation
Publications with a UAntwerp address
External links
Record
Identifier
Creation
22.09.2011
Last edited
07.10.2022
To cite this reference
https://hdl.handle.net/10067/912820151162165141