Title
Minimal or massive? The political agenda setting power of the mass media according to different methods Minimal or massive? The political agenda setting power of the mass media according to different methods
Author
Faculty/Department
Faculty of Social Sciences. Political Sciences
Publication type
article
Publication
Cambridge, Mass. ,
Subject
Sociology
Mass communications
Source (journal)
The international journal of press/politics. - Cambridge, Mass., 2008, currens
Volume/pages
16(2011) :3 , p. 295-313
ISSN
1940-1612
1940-1620
ISI
000296778600001
Carrier
E
Target language
English (eng)
Full text (Publishers DOI)
Affiliation
University of Antwerp
Abstract
The debate on the medias agenda-setting power is not settled yet. Most empirical agenda-setting studies using time-series analyses found that the media matter for the political agenda, but the size of the found media effects remains often modest. This nuanced view on media impact seems to contradict with the perceptions of politicians. Our comparative survey of members of parliament in four small parliamentary democraciesBelgium, Netherlands, Sweden, and Denmarkshows that they consider the mass media to be one of the key political agenda setters directly competing with the Prime Minister and the powerful political parties. This article further explores the inconsistency between objective and subjective findings. We develop six possible explanations for the contradicting findings produced by both methods and formulate concrete suggestions to improve both methods and diminish the gap between them.
E-info
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